Job Description

Job Title: Business Analyst Dynamic CRM (Automotive Domain)

Location: 100% Remote (Michigan/TX)

Long Term Contract

Job Overview: we are seeking an experienced Business Analyst (BA) with deep expertise in automotive industry business processes to support the definition, design, and implementation of a new CRM system. The ideal candidate will bring strong knowledge of OEM and Tier 1 supplier buying cycles-from lead generation through post-sale-ensuring the CRM aligns with industry best practices and customer engagement goals.

Key Responsibilities:

• Work closely with business stakeholders to gather, analyze, and document requirements for CRM implementation.
• Define business processes across the automotive sales lifecycle (lead management, opportunity management, quoting, order fulfillment, service, and post-sale support).
• Collaborate with solution architects, developers, and vendors to translate business requirements into CRM system functionality.
• Develop process flows, use cases, and functional specifications tailored to automotive industry standards.
• Ensure CRM workflows capture OEM and Tier 1 supplier customer interactions effectively.
• Provide input on data governance, reporting, and analytics to enhance customer insights.
• Support testing, validation, and change management during the CRM deployment lifecycle.
• Act as a bridge between business users and technical teams to ensure successful delivery.

Required Skills & Experience:

• 7+ years of experience as a Business Analyst, preferably with a focus on Dynamic CRM systems.
• Strong knowledge of automotive industry processes, especially OEM and Tier 1 supplier buying cycles.
• Proven track record in defining and designing CRM solutions (Salesforce, Microsoft Dynamics, or similar).
• Experience in lead-to-order and post-sales process mapping within automotive domain.
• Excellent communication, stakeholder management, and documentation skills.
• Strong analytical mindset with the ability to translate business needs into technical solutions.

Nice to Have:

• Exposure to aftermarket automotive business processes.
• Familiarity with customer experience (CX) best practices in automotive.
• Prior involvement in global CRM rollouts.

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